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"Our organic search traffic has increased 253% since we started to work with LinkGraph and we have risen to the 3-5 position on high volume search terms. For other more niche search terms, we are routinely in the 1-2 spots."

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What is an Onpage SEO Audit?

An onpage SEO audit is the process of evaluating a website’s onpage elements in order to improve its organic search engine visibility and performance. Onpage elements include the website’s title tags, meta descriptions, header tags, images, internal and external links, and content.

Onpage SEO Audit
https://www.linkgraph.com/wp-content/uploads/2022/08/Audit-Onpage-Content.png

Why Audit My Content for SEO?

The goal of an onpage SEO audit is to identify any potential issues that may be preventing the website from ranking higher in search engine results pages (SERPs), and then fixing those issues. By optimizing a website’s onpage elements, businesses can improve their chances of ranking higher for relevant keywords and driving more organic traffic to their website.

How Do I Audit My Onpage Content?

Using the website content audit tool is simple. Here's how to audit your content with the tool.

  • 1.

    Enter the page url that you want to audit



  • 2.

    Enter a keyword that you want the page to rank for

  • 3.

    Click “Generate Audit”

  • 4.

    Review the detailed report to understand what’s preventing your page from ranking

You can run multiple audits for different keywords in order to understand your content performance for multiple search queries.

Onpage Content

What is included in the SEO onpage audit report?

There are a variety of insights you will receive about the web page you audit in the SEO tool. They include:

Content Strength
This part of the onpage audit evaluates the strength of content on the web page in comparison to top ranking competitors. It also includes a comparison of word count and readability.
Content Strength
Page structure
This part of the content audit evaluates the HTML structural elements of the web page, including h1s through h6s.
Page Structure
Focus Terms
This evaluates the number of Focus Terms included on the web page. Focus Terms are keywords and subtopics that have a strong semantic relationship with your keyword target.
Focus Terms
Recommended backlinks
These are recommended outreach targets for link building based on the websites that are linking to the top-ranking content.
Recommended Links
Recommended Internal Links
These are recommended internal links from other pieces of content on your website.
A screenshot of the recommended links page with free tools for a content audit.
Recommended outlinks
This part of the content audit will recommend anchor texts that could link to relevant, authoritative piece of content on other websites.
A screen displaying recommended video options, utilizing a free tool for content audit.
Technicals
This part of the SEO audit gives insights into how optimized the HTML elements of the page are, like page titles, meta descriptions, schema markup, and more.
Screenshot of a meta description for a blog post offering a free content audit tool.

The “View Issues” section of the content audit will provide detailed instructions regarding the SEO issues on the page and why they do not meet SEO best practice. Follow the suggestions in the audit in order to improve content performance in organic search for the audited web page.

Run your First Audit

How to Access the Free Content Audit Tool

To run multiple SEO onpage audits, register for a trial of Search Atlas and get access to other powerful SEO tools including a site crawler, content creation AI, Domain Authority checker, and more.

content audit tool

Improve your Organic Search KPIs
with an SEO Onpage Audit Tool

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