The client, a rehab treatment facility, is dedicated to helping individuals confront addiction and heal both mind and body. Their mission is simple but powerful: provide clients with all the tools necessary to tackle addiction at its source. With a staff deeply passionate about guiding people through their darkest moments, the facility offers a range of evidence-based treatment options.

This case study highlights how a strategic SEO approach allowed them to reach more people in need and significantly boost their online presence.

Problem:

Our client, starting from scratch, faced established competitors with significant marketing budgets. To succeed, they needed a targeted SEO strategy that would allow them to stand out.

The key was to focus on specific keywords and topical terms that resonated with their audience. High-quality backlinks from reputable sources were essential to build credibility and authority in search rankings.

They also needed a well-planned internal linking structure and high-quality content that not only attracted visitors but also engaged them deeply.

The client sought out LinkGraph because of our recognized expertise in SEO and our proven track record across various industries. They knew they needed more than just basic optimization to succeed—they needed a partner who could bring a deep understanding of SEO strategy and the ability to tailor it to their unique needs.

Solution:

LinkGraph implemented the Business Basic Deal plan, which includes a Search Atlas account, early access to new features, dedicated SEO writer, account manager support, monthly SEO reporting, and much more. LinkGraph’s services include the Holistic SEO approach, which addresses technical optimization, on-page improvements, authority building and enhancing user experience.

Initially, LinkGraph’s team identified impactful keywords and topics to resonate with the client’s target audience searching for addiction treatment services. Then LinkGraph crafted a strategy focused on these keywords to ensure high visibility in search results. The team created valuable, high-quality content addressing the needs of those seeking treatment, reinforcing the client’s expertise and compassion.

By issuing targeted press releases, LinkGraph raised the facility’s profile and established them as a credible authority in the addiction treatment space. The link-building efforts focused on acquiring high-quality backlinks from reputable sources, further strengthening their online presence.

LinkGraph’s multi-faceted approach allowed them to elevate the client’s SEO performance, helping them stand out in a competitive market and achieve lasting success online.

Results

The results of this collaboration are a testament to the effectiveness of a well-executed Holistic SEO strategy. The client started the partnership with a modest monthly organic visitor count of 5,791. Within the first 12 months, the monthly organic visitors skyrocketed to 13,193, a growth of 128.6%.

The facility experienced other remarkable transformations during the first year, with 2,967 organic keywords jumping to 7,338 organic keywords, a surge of 147.8%.

Additionally, the backlinks rose from 1,032 to 4,469, representing a 332.1% boost. Consequently, the referring domains grew from 188 to 528, showing a 180.9% improvement.

From the start of the project in March 2021 until August 2024, the facility continued to see impressive growth. The number of organic keywords went from 2,967 to 36,550, a remarkable jump of 1135.7%. The monthly organic visitors had incredible growth, climbing from 5,791 to 105,273, an astounding 1810.4% uplift.

The number of backlinks also rose from 1,032 to 7,832, a boost of 657.1%. The referring domains went from 188 to 1,425, a growth of 656.4%.

In the most recent 12 months leading up to August 2024, the facility’s SEO performance soared even further. The organic traffic surged from 27,916 to 105,273, a surge of 277.4%, and the organic keywords rose from 15,595 to 36,550, a growth of 134.7%.

The client’s ongoing success has solidified their confidence in LinkGraph’s expertise. The results not only met but far exceeded their initial goals, leading them to commit to a continued partnership with LinkGraph indefinitely.